Project Description

Driver’s Edge is a free, non-profit program for drivers ages 21 and younger that teaches real life emergency avoidance and response techniques and overall driver safety. Taught by true driving professionals through a unique combination of behind the wheel and classroom experiences, Edge was specifically developed to address the unacceptably high number of youth related automobile collisions and fatalities that occur each year.

Driver’s Edge was seeking a contemporary and easily navigable website that met with the visual expectations and mobile performance of their younger demographic. It was also to be a secure and SEO enabled content management system that was easy to edit and capable of scaling up with their planned business growth.